SEO for Local Businesses
SEO or Search Engine Optimization is exactly what it says: optimizing your digital presence to be found in search engines. You want your potential customers and clients to be able to find you when they have a need and your business has the solution. For local businesses, this is especially important because you’re not only competing with the businesses in your local area, but large regional or national companies trying to make inroads.
How We Help Local Businesses Get Found Online
Our Local SEO offerings ensure that your directory entries, online listings and map locations are consistent and work to drive traffic to your company’s website.
Local SEO: Listings Optimization
Maintaining a consistent online NAP profile (name, address and phone) is key to ranking well and being found consistently in search. Little things like whether your address is on Main St. versus Main Street make a difference. We work to eliminate discrepancies and update your listings to get a leg up on the competition.
Local SEO: Citation Building
Acquiring links and citations can help increase traffic to your business. We claim, verify, and increase the number of citations for your company. Accurately describing the details of what your company does, how you solve problems for your customers and how you can be found not only helps the search engines understand what you do, but also helps customers find you online.
Local SEO: GMB Optimization
Having a Google Business Profile page (formerly Google My Business) is an important part of your online strategy. Optimizing that page with content that differentiates your business helps you win customers. Our content marketing approach give you posts for your Google Business Profile that use keywords targeted for your business. These posts show your experise and set you apart from the competition.
Contact Us and Get Found When People Search Online
Give us a call at (336) 303-0640 to discuss our approach to helping your business stand out online and attract customers that are ready to buy. You’ll get a copy of our Local Marketing Playbook, custom researched for your business in your local community. Schedule a Playbook discussion today.